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Weil Advised PSG on NoFraud’s Acquisition of Yofi

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Weil advised PSG and its portfolio company NoFraud, an all-in-one fraud prevention solution that leverages a combination of human intelligence and AI-powered, multi-layered fraud screening technology, in NoFraud’s acquisition of Yofi, a customer intentionality platform that protects profits and enhances data integrity by identifying and preventing bad actors like resellers, bots, and return abusers. With Yofi’s AI-powered detection technology, NoFraud aims to expand beyond payment fraud to stop policy abuse, delivering a unified platform that protects profits and customer relationships in real time.

The Weil team was led by Private Equity partner David Gail and included Private Equity associates Ryan Strassman, Alesha Ignatius Brereton and Julie Huber; Executive Compensation & Benefits partner Jennifer Britz and associate Emily Warren; U.S. Privacy & Cybersecurity Head Olivia Greer; Technology & IP Transactions partner Max Scott and associates Sabrina Chishti and Tomide Owolabi; Employment partner Rebecca Sivitz and associate Sidney Morales Parodie; Tax partner Hillel Jacobson and associate Sarah Yue; and Banking & Finance partner Benton Lewis.

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