May 19, 2022
Weil served as pro bono counsel to The Actors Fund of America in its recent national rebranding campaign. Announced on May 9 at the organization’s 2022 annual gala, the 140-year-old Fund will now operate under its new name “Entertainment Community Fund.” The new name more accurately reflects the Fund’s broad mission statement to serve all professionals – and not just actors – in film, theater, television, music, opera, radio and dance through programs that address the entertainment community's unique and essential needs. The Fund fosters stability and resiliency, and provides a safety net, for performing arts and entertainment professionals over their lifespans by providing a variety of services, including emergency financial assistance, affordable housing, health care and insurance counseling, senior care, secondary career development and more. Since it was founded in 1882 by an act of Congress, the services offered by the Fund have proved invaluable to the entertainment community, including the essential role they have played in supporting the entertainment community throughout the COVID-19 pandemic.
Weil directly advised senior leadership and the board of the Fund in the rebranding effort, coordinated the efforts of other pro bono specialist counsel, advisors and service providers, and effected the name change across various states across the country to ensure a successful launch of the rebranding campaign. The announcement of the new name at the 2022 gala, which was the first in-person annual gala hosted by the Fund since before the COVID-19 pandemic, was received by those in attendance and the entertainment community generally with much excitement and enthusiasm.
The Weil team included Structured Finance & Derivatives Head Frank Nocco, Tax partner Mark Hoenig, Structured Finance & Derivatives associates Matthew Nemeth and Joel Hutman, and Private Equity associate Adam Voorberg.